Signe Ostby
In Biographical Summaries of Notable People
Save this record and choose the information you want to add to your family tree
Signe Ostby
In Biographical Summaries of Notable People
Save this record and choose the information you want to add to your family tree
| Name | Signe Ostby |
| Gender | Female |
| Alias | H. Signe Ostby |
| Description | Signe Ostby joined Procter & Gamble in 1976 as a brand assistant and introduced in-store sampling methods to the company. After leaving P, she worked briefly at Clorox before finding her niche in the high-tech marketplace. Ostby launched her start-up, Software Publishing Corporation, making productivity software for personal computers, in 1982. While with Software Publishing, she brought the concept of trial-size promotion to software products, a huge success for the company's first product, pfs:write. After leaving Software Publishing in 1988, Ostby started a marketing strategy consulting practice and worked for many of the personal computer hardware and software companies, including IBM, HP - printers and software, Apple, Epson, Egghead, Radio Shack, Compaq, and a wide variety of software companies. In addition, she developed a seminar series, which taught consumer packaged goods concepts to high-tech companies, selling their products through retail stores. |
|
Relatives
|
Spotted an error? Suggest an alternative
Copy and paste this as text into your genealogy software or website