Once there you'll find there are over 600 databases with tens of millions of Australian records.
This is just the beginning, as the database collection will be continually added to over time, but as far as beginnings go it's not a bad one :)
I hear you re: the amount of American records that are on the site, but that's not necessarily a bad thing for Aussies considering over 400,000 people responded as having American ancestry at the 2006 census.
It should also be noted that the site has a large collection of UK records too, which of course will help the many Australians whose have family connections there.
In the end though, and to answer your question more specifically, the real benefit of the FamilyLink (FL) and WorldVitalRecords (WVR) acquisitions to Australian MyHeritage users is the breadth of countries that are covered.
Like MyHeritage, the companies have a global focus as opposed to only an English speaking one.
Looking back to the 2006 census, Australians reported having more than 250 different ancestries. While FL/WVR don't have records from all those ancestries, what they do have is billions of records from just under 50 countries.
When you marry the variety of ancestries in Australia with the variety of source countries for records at FL and WVR it becomes clear why Australians, as a whole, might quite possibly get more value out of these sites than the people of any other country in the world.
While going through the acquistion list of WorldVitalRecords, I noticed a few links to some Australian sites that I had peviously not found that led me to filling in a few gaps on some direct ancestors I/We have. So on that note well done on the acquistion of WorldVitalRecords.
I agree that many of the links and databases appear to be American but like any business the object is to make money and lets face it America is a pretty large market with a history for reserchers that is twice as long as Australia.
The one and only thing I would like to add is to consider bringing down the cost to the user on an ongoing basis, this may lead you to getting many more subscribers.
The concept being sell a little for a lot, or a lot for a little, or massive income for very little that destroys the opposition ans allows increase in price over time. Heck its a database in E-space, not like you are going to run out of product.
Anyway well done on the acpusition, hope there are many more to come for you. I dont thing what you have done is a farce, I think it is good business for you, it just wont be of much use to me as yet
I know a few of our ancestors went to america so I might one day get some benifit out of researching someones database. With our limited available spending funds however, we will be very choosy before commiting to which direction we will go